Smart Products

[November 30, 2004]

Endavo Selects Abelson Group as Strategic Communications Partner

SALT LAKE CITY --(Business Wire)-- Nov. 30, 2004 -- Full Range of Corporate and Financial Communications Services Will Deliver Endavo Story to a Broader Audience

Endavo Media and Communications, Inc. (OTCBB:EDVO) announced today that it has selected Abelson Group, Inc., a premier marketing and communications advisory firm specializing in the telecommunications and technology industries, as its strategic communications partner. Abelson Group will provide branding and messaging strategy, media and analyst relations and shareholder and investor communications services.
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CEO Paul Hamm said Abelson Group's staff and deep expertise in broadband communications, network infrastructure and Voice Over Internet Protocol (VoIP) made it the clear choice.

"Since our industry changes constantly, we need a partner who understands our market intimately and can work quickly to get our message to the public markets while actively driving and supporting our re-branding efforts," said Hamm. "Abelson Group immediately grasped our model and brings the best strategists to the table to help us clearly define and articulate our position in the broadband communications marketplace."

Abelson Group provides a unique approach to delivering integrated communications services, combining deep industry knowledge and senior-level expertise with strategic planning, creative development and superior writing skills. With a specialty in corporate, crisis, product and financial communications, Abelson Group designs its programs to generate measurable results for clients in a way that supports today's changing business and financial landscape.

"This is an exciting time for us to be joining Endavo," said Jennifer Abelson, CEO of Abelson Group. "Paul Hamm and his team understand that today's consumers have more control over how and when they receive content. Endavo's managed network structure enables a true value-based relationship between content providers and consumers. We're very excited to be part of that."

About Abelson Group, Inc.

Abelson Group, Inc., is a premier marketing and communications advisory firm dedicated to promoting innovation and growth in the telecommunications, utility and technology sectors. The company provides insight, innovation and impact to organizations that want to build mindshare, increase stakeholder value and establish market leadership. Leveraging extensive relationships and deep industry expertise, Abelson Group delivers the bottom-line results businesses care about most. For more information please visit http://www.abelsongroup.com or email info@abelsongroup.com.

About Endavo Media and Communications, Inc.

Endavo Media and Communications Inc. is the driving the development of next-generation digital entertainment and communications services through its managed open network architecture. The company's fully-integrated and "trusted" IP services ecosystem guarantees delivery, quality of service and accountability for content providers, programmers and consumers. For more information, please visit www.endavo.com.

Forward-looking statements in this release regarding Endavo Media and Communications, Inc. are made pursuant to the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. Investors are cautioned that such forward-looking statements involve risks and uncertainties, including, without limitation, continued acceptance of the company's products, increased levels of competition, new products and technological changes, the company's dependence upon third-party suppliers, intellectual property rights, and other risks detailed from time to time in the company's periodic reports filed with the Securities and Exchange Commission.

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