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| [September 25, 2006] |
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Dennis C. Lucas Joins DVDPlay as EVP and General Manager of Retail Operations
LOS GATOS, Calif. --(Business Wire)-- DVDPlay, Inc., today announced that Dennis C. Lucas has joined the company as Executive Vice President and General Manager of Retail Operations.
Lucas has more than 30 years of experience in retail operations, including 27 years with Albertsons, where he rose to the position of President of the Western Region, responsible for $4.5 billion in annual sales. Most recently, Lucas served as Executive Vice President of Petters Group Worldwide.
In his new role with DVDPlay, Lucas will be responsible for managing the company's accelerated roll-out and installation of DVD movie rental kiosks in major grocery chains, convenience stores and other high traffic retail outlets.
"This is an exciting time for DVDPlay," said Lucas. "The company is poised for explosive growth as more and more customers discover the convenience and affordability of the DVDPlay movie rental kiosk. We're creating new and substantial revenue streams for retailers of all shapes and sizes, proving this business is here to stay and that DVDPlay will lead the way. I'm looking forward to leveraging my grocery and retailing experience for the benefit of our customers, our partners, and DVDPlay."
"Dennis Lucas brings a world of retail merchandising experience to DVDPlay," said Chuck Berger, Chairman and CEO of DVDPlay. "Denny will be an integral part of our effort to bring the convenience of DVDPlay's rental kiosks to more consumers and retail locations."
About DVDPlay
DVDPlay (www.dvdplay.com) offers consumers unparalleled convenience, low rental prices and new release DVD movies at kiosks located in grocery stores, convenience stores, military bases and apartment complexes. New releases are just $1.49 and first-time users can try DVDPlay for free. The easy-to-use, credit card-enabled kiosks hold more than 500 DVDs, ensuring that there will be plenty of copies of the hottest new releases. There are more than 500 DVDPlay kiosks located in 33 states and Canada, with 685 expected to be installed by the end of 2006. DVDPlay's kiosks are networked and powered by patent pending software that enables dynamic pricing, promotions, inventory management, advertising and movie trailer insertions, as well as the capture and measurement of key business metrics.
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