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Axis: Axis has record-breaking IFSEC; Axis Communications, the global
leader in the network video market1, reports record attendance at its
new purpose-built stand at IFSEC 2008.
(M2 PressWIRE Via Acquire Media NewsEdge)
RDATE:30052008
Axis' brand new, 130 square metre stand, located at the centre of the
IFSEC CCTV village was specifically developed to showcase more than 20
network cameras from the market leader's portfolio. In addition,
partner areas were this year occupied by key partners 3Com, Viasys,
Proxim, Genetec and IPNRG to demonstrate integrated solutions and
applications. Visitors to Axis' dedicated presentation area benefitted
from a range of specialist presentations throughout the event including
a demonstration from Richard Cronin of RPC Consultants on the
deployment of Axis network cameras to help eliminate the risk of slip
and fall' insurance claims at the Douglas Court Shopping Centre in
Cork, Ireland.
Key directors from Axis, including CEO Ray Mauritsson, hosted a press
brunch' at which 38 senior representatives from UK and international
professional security publications discussed major developments in the
company's strategy including the recent unveiling of a new co-operative
agreement with Bosch and Sony, driving a global open standard for
communication between network video products.
The network video market leader also presented its commitment to the
new High Definition (HD) compression standard for video images called
H.264, showcasing the first of its new H.264-enabled portfolio. There
was particular interest in the AXIS M3011 Fixed Dome Network Camera,
its 1.3 megapixel cousin the M3014, the AXIS P1311 and AXIS P3301
Network Cameras and the company's range of H.264 encoders.
The number of visitors to the Axis stand showed a notable increase of
over 20 per cent on 2007. In addition, Axis' camera solutions were
seen by attendees at more than 20 other exhibitor stands at IFSEC this
year.
Phil Doyle, managing director, Axis Communications (UK) Limited,
explained:
"IFSEC 2008 was a record-breaking event for Axis. The recent news of
our collaboration with Bosch and Sony, combined with the launch of our
new portfolio of H.264 camera solutions and market-leading IP
surveillance solutions already on offer is delivering against the
growing demand for IP-based solutions in the market. Many users are
now specifying IP-based surveillance solutions and IFSEC 2008 has
proven the ideal opportunity for them to witness Axis' leadership in
the market."
Notes to editors
1 Axis Communications is the global market leader in the network video
market with a market share of network cameras of 32%. The world market
for network cameras alone will be worth more than $1 Billion by 2009.
The network camera market is set to have a CAGR of more than 40 per
cent per year over the next three years to reach a value of $1.5
billion by 2010, according to industry analyst house IMS Research
(www.imsresearch.com) in its latest market report entitled The World
Market for CCTV and Video Surveillance Equipment 2007 Edition'
published in December 2007.
About Axis
Axis is an IT company offering network video solutions for professional
installations. The company is the global market leader in network
video, driving the ongoing shift from analogue to digital video
surveillance. Axis products and solutions focus on security
surveillance and remote monitoring and are based on innovative, open
technology platforms.
Axis is a Swedish-based company, operating worldwide with offices in 18
countries and cooperating with partners in more than 70 countries.
Founded in 1984, Axis is listed on OMX Nordic Exchange, Large Cap and
Information Technology.
CONTACT: Phil Doyle, managing director, Axis Communications (UK) Limited
Tel: +44 (0)870 162 0047
e-mail: phil.doyle@axis.com
WWW: http://www.axis.com
Miles Clayton / Simon Bennett, Agility PR Limited
Tel: +44 (0)199 258 6190
e-mail: miles@agilitypr.co.uk/simon@agilitypr.co.uk
((M2 Communications Ltd disclaims all liability for information
provided within M2 PressWIRE. Data supplied by named party/parties.
Further information on M2 PressWIRE can be obtained at
http://www.presswire.net on the world wide web. Inquiries to
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Copyright ? 2008 M2 Communications Ltd.
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