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TMCNet:  Research and Markets Adds Report: 'China Sourcing Report: Computer Mice & Keyboards'

[December 19, 2008]

Research and Markets Adds Report: 'China Sourcing Report: Computer Mice & Keyboards'

(Wireless News Via Acquire Media NewsEdge)
Research and Markets has announced the addition of the "China Sourcing
Report: Computer Mice & Keyboards" report to its offerings.

In a release, Research and Markets noted that report highlights include:

The anticipated growth in global PC shipments is driving China-based
manufacturers of computer mice and keyboards to ramp up production and
expand their export sales by up to 35 percent in the coming year.

And with the consolidation of the market, competition is at an all-time
high. Makers are now trying to differentiate themselves from with
improved manufacturing capabilities, advanced product development
strategies and hiring experienced engineers to deliver models with
value-added features and improved cosmetic design.

Profit from China's booming Computer Mice & Keyboards supply market by
contacting verified suppliers today! Your very own copy of China
Sourcing Report allows you to:

- Identify quality manufacturers that meet your exact requirements
using easy-to-compare profile tables - Find out what value-added
features are in the pipeline, such as wider multimedia support with
ergonomic and personalized designs - Learn and understand key issues
affecting your sourcing activities this coming year

With In-depth company profiles of 28 suppliers, 120 top selling export
products, and a comprehensive overview of China's Computer Mice &
Keyboards market, this report will deliver all these crucial
information... and MORE!

Executive Summary:

China's computer mouse and keyboard supplier base experienced a
consolidation in 2H 2007 when eroding profit margins forced many
small-scale and midsize suppliers to exit the product line. The decline
in profit margins was mainly because of the yuan appreciation against
the US dollar and rising manufacturing cost.

To stay profitable, suppliers are opting to transact in more stable
currencies to minimize the negative impact of currency conversion.
Suppliers are also planning to raise their export quotes to offset the
rising cost of raw materials and higher oil prices.

Despite these factors and the reduced supplier base, China's output of
mice and keyboards is projected to increase. Total output in 2007 rose
by 8.78 percent year-on-year. Output in the first five months of 2008
has registered a 10 percent growth over the same period in 2007.

The trend is expected to continue in the coming months, sustained by
the anticipated growth in global PC shipments. In particular, makers
Story continues below ↓
are expanding their exports to the Asia/Pacific region, where demand
for PCs is strong. China customs statistics show that China exports 35
percent of its total mouse and keyboard output to the Asia/Pacific
region, followed by EU and the US.

The following are some of the key trends we see in China's mouse and
keyboard industry:

- Export quotes of mice and keyboards are expected to increase by 5 to
10 percent in the next six months. Fierce competition, however, will
restrain some makers from raising their quotes - Apart from
Asia/Pacific, many suppliers target to export more products to Europe.
They will widen their product range and shorten design turnaround time
as part of their efforts to improve export capability - Output of mice
and keyboards supporting Bluetooth and RF wireless connection is
expected to grow in the coming months, driven by the anticipated
increase in demand for wireless models and the popularity of desktop
and laptop computers with Bluetooth technology - Models with
value-added features and improved cosmetic design will top suppliers'
product development priorities. Features will include wider multimedia
support with ergonomic and personalized designs

Companies Mentioned Include:

- Advanced Sun Wah Electronic - A-Ray Industrial - BOL-LINK Electronics
- Cycer Technology - Ezkey - Fcton Technology - Nange Electronics
Manufacturing - Newmen Technology - Shenzhen Aratek Biometrics
Technology - Shenzhen Good&Easy Technology - ViewApple Group - VSO
Technology (Dongguan) - ZYSZ Industry

Report information:
www.researchandmarkets.com/research/07b0e0/china_sourcing_rep

((Comments on this story may be sent to newsdesk@closeupmedia.com))

((Distributed on behalf of 10Meters via M2 Communications Ltd -
http://www.m2.com))
((10Meters - http://www.10meters.com))

Copyright ? 2008 Wireless News

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